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AI Outbound Enrollment Campaign (Reducing Summer Melt)

To help universities improve enrollment yield, Techforce Global developed an AI-driven outreach solution that engaged admitted students with personalized, multi-channel communication.

Industry Education
Business type University
Services AI Enrollment Campaigns Student Re-engagement Automation Enrollment Yield Optimization
Technology OpenAI WhatsApp Business API Twilio AWS Python PostgreSQL CRM Integration

Client Profile

Our client is a university focused on improving enrollment yield and reducing student attrition between admission acceptance and the first day of classes. Despite strong acceptance numbers, many admitted students failed to complete final enrollment requirements.

To strengthen student engagement during this critical period, the university partnered with Techforce Global to implement an AI-powered outbound enrollment campaign.

Impact at a Glance

Metrics Defining AI Outbound Enrollment Campaign's Impact

50%

Improved Enrollment Yield

Targeted AI campaigns re-engaged admitted students and increased the number who successfully completed the enrollment process.

80%

Automated Student Outreach

The platform automated personalized communication at scale, reducing manual follow-ups while maintaining consistent engagement.

24/7

Continuous Student Engagement

AI-powered outreach ensured admitted students received timely updates, reminders, and guidance throughout the pre-enrollment period.

Challenges

Strengthening Student Engagement Before Enrollment

The period between admission acceptance and the start of classes presented a critical engagement gap. Without consistent, personalized communication, many admitted students delayed key enrollment actions, increasing the risk of enrollment drop-offs and reducing overall yield.

Student Engagement

Maintaining Student Commitment

Many admitted students lost momentum after accepting their offers, requiring proactive engagement to keep them informed and committed throughout the enrollment journey.

Personalized Outreach

Scaling Meaningful Communication

Traditional outreach relied on generic campaigns that lacked personalization, making it difficult to engage students based on their individual enrollment status and needs.

Enrollment Insights

Limited Visibility into Student Intent

Enrollment teams lacked real-time insights into student engagement, making it challenging to identify disengaged applicants and prioritize timely follow-ups.

Solution

Engineering an Intelligent AI Enrollment Engagement Solution

By combining AI-driven outreach with intelligent campaign automation, the platform re-engaged admitted students, streamlined enrollment communication, and improved student participation throughout the enrollment journey.

Automated personalized enrollment campaigns across WhatsApp, SMS, and email.

Triggered AI-driven follow-ups based on student engagement and enrollment milestones.

Delivered personalized reminders for admissions, fee payments, orientation, and document submission.

Integrated with CRM and enrollment platforms to synchronize campaign activity and student status.

Provided real-time campaign analytics and engagement insights to optimize enrollment performance.

Client voices

What Our Clients Are Saying

First response automated on 70% of tickets

We were drowning in support tickets. Techforce built an AI agent that genuinely understands our product, and it now takes the first response on most of them. My team finally has time to do real work again.

Emily Hayes
Emily HayesAI Solutions
App crash rate down 92%

We had been burned by an app agency before, so I came in cautious. They actually listened, rebuilt our iOS and Android apps properly, and the crash reports basically went quiet overnight.

Daniel Foster
Daniel FosterMobile App Development
Online bookings up 2.3×

I am not a technical person and they never once made me feel like it. They walked me through every step and wired up our online booking properly, so patients book themselves now instead of ringing the front desk all day.

Dr. Laura Bennett
Dr. Laura BennettWeb & Integrations
38% lower AWS spend in 90 days

Our AWS bill was getting genuinely scary as we grew. They right-sized everything and set up auto-scaling without a minute of downtime. We are paying a lot less now and I have stopped dreading the monthly invoice.

Marcus Bell
Marcus BellAWS Cloud
Release cycle cut from 6 weeks to 2

What surprised me was how senior the team actually was. Proper code reviews, tests and CI/CD from day one. They shipped in two-week sprints with a demo every Friday, so I never had to wonder where things stood.

Ryan Mitchell
Ryan MitchellSoftware Development
Reporting cut from days to minutes

Our reporting was honestly a pile of spreadsheets held together with hope. The data pipeline they built gives leadership one source of truth, and dashboards update in real time instead of me emailing exports every Monday.

Sofia Romano
Sofia RomanoData Intelligence
+85% online sales

I run the shop myself, so I needed a store I could actually update without calling a developer every time. They rebuilt it, made it properly fast, and orders started climbing within the first couple of weeks.

Nathan Brooks
Nathan BrooksCMS & E-commerce
Zero-downtime deploys

Deploys used to be a Friday-night ritual nobody enjoyed. They set up real CI/CD and monitoring for us, and now releases are boring. Which, honestly, is exactly what you want them to be.

Ben Carter
Ben CarterDevOps & CI/CD
Passed audit first time, ~15 ops hrs/week saved

In fintech there is no fixing the compliance part later. Techforce got us through audit on the first pass and automated the manual checks that were eating our ops team alive. That kind of reliability is rare.

Leah Park
Leah ParkFintech & Automation

Global Presence

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